Privacy policy
Last Updated: 15 July 2026
Introduction
Made of Water respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains what information we collect, how we use it, who we share it with and your rights under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
By using our website, you agree to the collection and use of your information as described in this Privacy Policy.
Information We Collect
We may collect the following information when you use our website or place an order:
Information you provide
Name
Billing address
Delivery address
Email address
Telephone number
Order details
Messages sent through our contact forms
Information collected automatically
When you visit our website, we may collect:
IP address
Browser type
Device information
Pages visited
Website usage information
Referral source
Cookie data
How We Use Your Information
We use your information to:
Process and deliver your orders.
Provide customer support.
Communicate with you regarding your purchases.
Prevent fraudulent transactions.
Improve our website and customer experience.
Meet our legal and accounting obligations.
Where you have given consent, we may also send occasional marketing emails.
You can unsubscribe at any time using the link provided in our emails.
Cookies
Our website uses cookies to improve your browsing experience and help us understand how visitors use our website.
Cookies may be used to:
Keep the website functioning correctly.
Remember your preferences.
Measure website performance.
Improve our products and services.
Where required by law, we will ask for your consent before placing non-essential cookies on your device.
You can manage your cookie preferences through your browser settings or our cookie banner.
Google Analytics
We use Google Analytics to help us understand how visitors use our website.
Google Analytics may collect information including:
Pages viewed
Time spent on the website
Device and browser type
Approximate geographic location
How you found our website
This information is used in an aggregated and pseudonymised form to improve our website and customer experience.
You can learn more about how Google processes personal data here:
https://policies.google.com/privacy
Payment Information
Payments are processed securely through Squarespace’s integrated payment providers, including Stripe and PayPal where available.
Made of Water does not receive or store your full payment card details.
Sharing Your Information
We only share your information where necessary to operate our business and fulfil your order.
This may include:
Squarespace (website hosting)
Stripe and PayPal (payment processing)
Shipping and delivery providers
Google Analytics (website analytics)
Professional advisers where required by law
We never sell or rent your personal information.
How Long We Keep Your Information
We retain personal information only for as long as necessary to:
Fulfil your orders.
Meet legal and tax obligations.
Resolve disputes.
Enforce our agreements.
Your Rights
Under UK GDPR you have the right to:
Request access to your personal information.
Request correction of inaccurate information.
Request deletion of your personal information where appropriate.
Restrict or object to certain processing activities.
Withdraw consent where processing is based on consent.
Request a copy of your personal data in a portable format.
To exercise any of these rights, please contact us at:
If you are unhappy with how your information has been handled, you also have the right to lodge a complaint with the Information Commissioner’s Office (ICO).
Data Security
We take appropriate technical and organisational measures to protect your personal information against unauthorised access, loss, misuse or disclosure.
However, no internet transmission or electronic storage system can be guaranteed to be completely secure.
Third-Party Links
Our website may contain links to external websites.
We are not responsible for the privacy practices or content of third-party websites and encourage you to read their privacy policies before providing any personal information.
Children’s Privacy
Our website is not intended for children under the age of 13, and we do not knowingly collect personal information from children.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our services or legal obligations.
The latest version will always be available on this page.
Contact Us
If you have any questions about this Privacy Policy or how your personal information is handled, please contact us:
Email: info@madeofwater.co.uk